Good insight - transferable for reasons why knowledge management/sharing often fails: Participation just isn't on the mind map: "Why does a lot public participation fail?...The mindmapping exercise brought home to me that it may just be that participation is peripheral to the way most people lead their lives. They/we are mostly concerned with relationships - with friends, family, workmates, interest groups and so on. Public officials, politicans and their facilitator helpers are at the edge of vision..."
The truth is - we are consummed with our own stuff. Making an organizations "stuff" a priority is difficult when it's in a completely different world from our daily activities.