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Outspend or out-teach

Outspend or out-teach: “The most important skill today is… teaching.”
Comment: I disagree with this statement. In fact this particular attitude has created the ineffective education system to which we subject our learners. I agree with the author’s view that education is beyond simply classrooms. Marketing, PR, networking – all of these tasks have a learning component. It’s not about teaching, however. Corporations need to provide means for their customers to learn - learn about their products, learn about their values, etc. Teaching is one-way, teacher-in-control. The heart of most new collaborative and social technologies is about giving the end user control. That is the opposite of teaching. The most important skill today is learning…and for corporations, academics, and designers, the most important skill is designing learning ecologies.