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Have You Heard? Gossip Turns Out to Serve a Purpose

Simple application of social network analysis – as I’ve stated before, the flow of knowledge and information in an organization needs to be understood and utilized: Have You Heard? Gossip Turns Out to Serve a Purpose: “Gossip has long been dismissed by researchers as little more than background noise, blather with no useful function. But some investigators now say that gossip should be central to any study of group interaction.”