Skip to content

Content vs. Context

The Barriers of Content and Context: “The traditional lag between initial adoption by a small percentage of hip, connected “innovators” and the later contact with the “majoritarians” that comprise the overwhelming bulk of the market has been squashed to an almost immediate effect. ”

Comment: The author is referring to social networking software, but I’m seeing the similar “It used to be cool, now it’s not” concept happening in elearning. It used to be cool to talk about elearning, collaboration, knowledge management, etc. Now that the majority are tuning in to it, the avant gard is deeming it as no longer cool. Some groups are busy renaming to drop the “elearning” tag. All it’ll do is confuse the newly interested groups.