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Blog Days of Summer

Blog Days of Summer
Quote: “Blogs have grown from their sparse, grassroots days into a burgeoning forest of information and opinions for two reasons. First is the software, which has helped take some of the technical load off users – you don’t really need to know anything about HTML or FTP to blog – and significantly lowered the barrier to entry. Second is the form itself. Blogs, which are time stamped and posted in reverse chronological order, read like a diary or journal. They are often brief, opinionated, and personal stream-of-consciousness etchings with links to other bits or blogs or news items or websites.”
Comment: We are still at the beginning stages of a love affair with blogs. Traditional media, academia, and organizations are falling over themselves saying how great blogs are…and they are right. Only a matter of time, however, before the expectations of blogs far exceed what they actually can do. Blogs are about communicating and connecting…corner stones to organizational transformation – but that’s it. If we make the simple concept of blogging complex, we lose their real value.